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Theoretical The objective of the US wellbeing office is to ensure the government assistance all things considered. It likewise targets impro...

Wednesday, December 25, 2019

Medicaid And Medicare Health Care For Individuals And...

The government has two programs that provide health care to specific groups of people in the United States known as Medicaid and Medicare. After President Johnson signed the Social Security Act in 1965, the government created these two programs. Each of the programs have their own eligibility requirements, coverage, and cost. The Healthcare reform effected both programs eligibility requirements, cost, and coverage. Medicaid provides healthcare insurance for individuals and families with low income. The federal government controls the program, but the states establish their own eligibility requirements and determines the type, duration, rate of payment, and amount of services. Even though the state can make final decisions on what they†¦show more content†¦Age, pregnancy status, disability status, and citizenship also effect a person eligibility for Medicaid. The following people meet the eligibility requirements for Medicaid: pregnant women and children under 6 with an incom e at or below 133% of the Federal Poverty Level (FPL), Supplemental Security Income recipients, adoption or foster care recipients, special protected groups, children under 19 living with a family with an income at or below FPL, and certain Medicare beneficiaries. Medicaid does not give money to the individual instead; it sends the payment to the health care provider. They base the payment off either the fee-for-service agreement or prepayment arrangements. The federal government then reimburses the state their share of Medicaid expenditures. The federal government bases each states Federal Medical Assistance Percentage (FMAP) each year based off its average per capita income level. Richer states get less than the poorer, but the FMAP must range between 50% and 83%. Some states may charge small fees on some Medicaid beneficiaries but can not on pregnant women, children under 18, or nursing home/hospital residents (MNT). The healthcare reform had different effects in different states , but overall it had effects on Medicaid’s cost and coverage. Some states could see the effects of the reform as good and some as bad depending on how it affected the state itself. Since Medicaid programs among the states have different

Tuesday, December 17, 2019

Globalization, Russia, And Morocco s Economies - 2165 Words

Since the 1990’s and the rise of globalization in the 1970’s, neoliberal economic change have transformed transnational markets and contributed to many social implications. This paper will explore the impacts as well as the factors that contributed and shaped the global economic changes in the post-Cold War era. This paper will also explore globalization and neoliberal economic shift through India, China, Russia, and Morocco’s economies. This paper argues Thomas Friedman’s view that while economic shifts are decisions made by individual economies, at the same time were inevitable, as to compete in the global market it is necessary to partake in neoliberal economies. This paper also discusses the idea that globalization is merely an extension of colonialism and imperialism and that impact on developing nations and economies through their interactions with the Washington Consensus. The factors that contributed to economic change were extremely intertwined wi th the Washington Consensus and globalization. The end of the Cold War contributed to the multipolarity of how the states now interact. By opening up free markets, states were then able to shift they economies and become more global where as before they were limited to communism and capitalism. The neoliberal ideological shift from created the multipolarity of the world today by the creation free markets. The Washington Consensus was a policy implemented which contributed to market fundamentalism as we know it today. TheShow MoreRelatedGlobalization And The Middle East998 Words   |  4 PagesIntroduction There are many significant change in the world economy occurred, marked by globalization each country has different speed of development under different political and cultural background. During this period, Such as the United States of America s economic status from the rapid development to the decline, then move to the current stable trend. Brazil, Russia, India, China, which named ‘BRCIS’ those developing countries’ economic performances are very catch the attention in recent yearsRead MoreThe Value Of Diversity Within The Workplace1163 Words   |  5 PagesThe Value of Diversity in the Workplace Globalization sets the perfect environment to develop diversity in the workplace. This new society, in which we are currently living, has created a new workforce that is based on its diversity that can greatly help with any business development and growth. In business, diversity brings opportunities to grow, expand and reach out to other markets by utilizing the values, ideas and the diverse skills that people from many different backgrounds have to offer.Read MoreEU Trade and Development Policies7100 Words   |  29 PagesCommercial Policy†¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦5 3. The Dimensions of the Common Commercial Policy†¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦.8 4. The European Neighborhood Policy†¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦..13 5. The Union for the Mediterranean†¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦..15 6. The European Union and Russia†¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦17 7. European Union’s Relations with Other Soviet Republics†¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦..19 8. The European Union and Asia†¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦..19 9. The European Union’s Relations with Australia and New Zealand†¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦21 10. The European UnionRead MoreEmerging Economies4415 Words   |  18 PagesBusiness Development in Emerging Economies Business Development in Emerging Economies Coursework Coursework Contents A. In your opinion, what is the future of emerging economies? Support your answer with relevant evidence. (2000 words) 3 Introduction 4 What are emerging economies 4 Future of emerging economies 5 Microeconomic approach 6 Long-term economic perspectives 7 The â€Å"Euro† perspective 8 Facts about the future 9 Forecast 11 Opinion 12 Risks for emerging marketsRead MoreTRADE DEVELOPMENT BETWEEN CHINA AND KAZAKHSTAN AND ITS IMPACT ON ECONOMY OF KAZAKHSTAN3191 Words   |  13 Pagesï » ¿ Harbin Institute of Technology The proposal for master’s degree TRADE DEVELOPMENT BETWEEN CHINA AND KAZAKHSTAN AND ITS IMPACT ON ECONOMY OF KAZAKHSTAN é™ ¢Ã¯ ¼Ë†Ã§ ³ »Ã¯ ¼â€°Ã§ ® ¡Ã§ â€ Ã¥ ­ ¦Ã©â„¢ ¢ Ã¥ ­ ¦Ã§ §â€˜ è ´ §Ã¥ ¸ Ã©â€¡â€˜Ã¨Å¾  Ã¥ ¯ ¼Ã¥ ¸Ë† éÆ' ­Ã¦ µ ·Ã¥â€¡ ¤ Ã¥ ¼â‚¬Ã© ¢ËœÃ¦Å  ¥Ã¥â€˜Å Ã¦â€" ¥Ã¦Å"Ÿ 2014.09.09 Graduate college 1. Background and the Research Purpose 1.1 Background The collapse of the Soviet Union in 1991 enabled the states of Central Asia to rediscover their Chinese neighbor, excluded from the economic and cultural ofRead MoreCoca-Cola: International Business Strategy for Globalization10128 Words   |  41 PagesInternational Trade Academic Research Conference (ITARC ), 7 – 8th November, 2012, London.UK. COCA-COLA: International Business Strategy for Globalization Michael Ba Banutu-Gomez William G. Rohrer College of Business, Rowan University, USA Key Words International Differentiation Strategy, Global Strategy, International Marketing Strategy, Culture in International Marketing Strategy, Coca-Cola Strategy, International Distribution Strategy, Choosing Distributors and Channels, The Challenge of DistributionRead MoreCase 11 Mabindra Mabindra B 10337 Words   |  42 PagesEMERGING-MARKET COMPANIESCHANGING GLOBAL BUSINESS SCENARIO Based on their economies, the countries of the world have been categorized as developed and developing. While the developed economies include various countries in Western Europe, the U.S., Canada, and Japan, the developing economies include Argentina, Brazil, Chile, China, Egypt, Hungary, India, Indonesia, Malaysia, Mexico, Poland, Russia, Thailand, and Turkey. The group of Brazil , Russia, India, China, Mexico, and South Korea are commonly referred toRead MoreBrief On Evolution Of The African Union2858 Words   |  12 Pages Brief on evolution The African union (AU) is a coalition encompassing of 54 African states. The merely all-African state that is not a associate is Morocco. Its origins are the Coalition of African States, an main confederation that was instituted by Kwame Nkrumah in the 1960s, as well as consecutive endeavors to fuse Africa, encompassing the Organisation of African Harmony (OAU), that was instituted on May 25, 1963, and the African Commercial Area in 1981. Criticizers clashed that the OAU inRead MoreThe Economic Impact of Globalization on Turkey6421 Words   |  26 PagesIntroduction Globalization has affected the world in many different ways, including cultural exchange, language development, and information diffusion, along with worldwide economic and financial growth. Here we wish to analyse the costs and benefits of globalisation to the Republic of Turkey. More specifically, we will look at the economic and business impacts globalisation has made on Turkey and its current position with regard to the world economy. Current Economic Situation Today’s economic

Monday, December 9, 2019

Complexity and Wealth Maximization †Free Samples to Students

Question: Discuss about the Complexity and Wealth Maximization. Answer: Introduction: In the given case study, the company is planning to introduce the Time keeping system (TKS) for the ease of services both to the customer and as well as the employees. Though the organization structure is diverse, rigid and inflexible but customer satisfaction and quality is being focused at the forefront bu the company. There are differnet types of employees in the organization including technicians, engineers, physicians, nurses, etc. and this diversified personality makes it difficult to bring about a change where everyone would readily accept it as it pertains to technology change. TKS is aimed to produce quality and accurate results with regards to time management in customer projects. The program manager regularly has a meeting with different teams and the customer representatives to understand the issues, roles and responsibilities.(Aitchison, 2016) It was a 4 step phase based project which includes integration and request, program planning, program execution and implementatio n and support. There is also 3 major checkpoints which are functional review, baseline review and finally customer approval. All the programs have to go through this standard procedure called the Program Management Solution Development Lifecycle. The project has been completed in respect of phase 3 baseline review meeting is being held with CIO, customer relationship director and payroll director and the program team to move into phase 4 of development, which has the agenda of status on schedule update, financial update, risk, if any and their mitigation procedure, resource events and key customer interactions. As per the project team, a new transaction inquiry is to be added which will delay the schedule by 2 months and add some $ 100000 to the budget(Belton, 2017). The focus group which included of payroll specialists and the customer had a meeting with the committee on this. The ideal decision of the executive committee here should be to go ahead with the tested program now and to go with the suggested ramification in the backend as otherwise there would be one or the other changes to the set in objectives and this would be delayed till eternity. All the stated objectives, controls have been checked and has gone through m ultiple layers of discussions, meetings, budgetary analysis, testing and approvals and now at the onset of program implementation, changes are being suggested to the program which will completely change the past work and will significantly delay the closure of the project, the same should be given second priority. Further, while taking this decision, the executive committee must take into consideration the view of the customer group specially that whether the new inquiry requirement which has been stated is inevitable to the success of the TKS(Bromwich Scapens, 2016). If it is an integral part and the end objective could not be fulfilled, the same needs to be introduced at the cost of delay in implementation schedule, however, if it is secondary, then the same can be undertaken adjacent to the implementation of the already tested program as that would help the team to identify and fix the bug if any simultaneously and ultimately the success of the program. The major advantage of program strike zone is that it helps in assigning the overall objective of the defined program with the objectives of the company, along with scheduling the execution of the program. Thus it helps in effective implementation of the program and getting the desired results for the same. It helps in overall management of the program. The program strike zone helps in setting up few critical success factors that are related to the program and helps the management in controlling the same(Boccia Leonardi, 2016). It will also help in reducing the overall cost related to the project by defining the path that the employees must follow. It helps in setting up boundaries for the program within which the program must be executed. So all these factors contributes in the critical success of the program. The major disadvantage of the program strike zone concept is that it is very complex to be implemented and sometimes it is hard to define the accurate tools that may be needed for a particular project(Alexander, 2016). The company might need expert advice for implementation of the same. Thus these are the few issues that the company might face with implementation of the said program. The major benefits have been stated that it helps in better management of the project, helps in implementation of the same. It helps the company in achieving the desired goals, within incurring any extra cost and better scheduling of the entire program. It helps the managers of the company, to control the overall execution and implementation of the program and get the best results(Gooley, 2016). The tools that are used are very technical and can be used in a variety of programs, so that is an added benefit with relation to the program strike zone concept. There were few issues that the team faced in relation to implementation of the said program which might have affected the overall health of the program. Firstly the team was contemplating and looking for better alternatives and that was bringing frequent changes to the program, it was increasing the overall cost and time for implementation and management of the program. The company was not able to decide which new features to be included, whether old system should be retained, whether the vendors must be changed(Visinescu, Jones, Sidorova, 2017). The hardware and other software that the company was using for the said program were also not decided. Thus it was getting difficult to define the program strike zone accordingly, and aligning the same with the needs of the management so that the managers can check for the same. It is important that any amount of changes in the program strike zone must be timely updated and maintained by the governance. It should be ascertained that all the prescribed objectives and the defined course of action and the scheduling done by the management of the company is understood both by the governing body and the employees working on the program(Murray Markey?Towler, 2017). These are the few issues that the program governance might face. There is a large amount of difference between a project and a program. A project is related to something that is in consultation with the introduction of a new product or service. It has a definite start point and end point. A program on the other hand is a group of interrelated projects. Each having some unique and common characteristics and working in union to achieve some desired goals. Thus it can rightly be said that project management and program management are different from each other and require specified amount of skill set with respect to their governance(Jefferson, 2017). In the recent years there has been more focus on program management then specific project management. This is to ensure that the broader goals of the organization can be achieved because of the same. The project managers are working just for specific projects and they need to only supervise the same, but a program manager needs better and refined skill set to make sure that not only the overall program g oals, but the goals of individual projects are also achieved as all of them are interconnected and working in union. Thus this makes the work of the program manager more important in comparison to the project managers of the company. It can thus be said that the given statement in the question which states that the differences between a program and a project may not be properly defined, but the program management is a better scaled up version of the project management. The programs are inclusive of such elements that are not part of the individual projects that are part of that program(Flix, 2017). This makes the management of the overall program an upheaval task in relation to the management of the individual projects of the program. The program managers needs to guide the project managers, must see that they are following the desired course of actions and are generating such outputs that the company demands of from the program. The programs are designed in such manner that sometim es they have a beginning but there is no end, the projects within the same might get completed but the programs keep on going. Thus the overall management of the program becomes a more important task as the other prospects related to the projects will get completed and the individual projects will be closed. New projects will be defined within the same program to achieve different objectives and better results. Thus we see that there is a thin between a program and a project, but the management of both are entirely different tasks are require completely different skill set that the management must focus when recruiting the said managers for the same(Meroo-Cerdn, Lopez-Nicolas, Molina-Castillo, 2017). One of the most important element of the entire scenario is that program is a radius within which the projects are functioning so it is important that the elements of the project should complement the objectives of the program. This will help in better and effective management and gett ing the better results out of the same. Thus, in view of the above mentioned points, it has been rightly said that the program management is a more scaled-up version of the project management(Grenier, 2017). References Aitchison, S. (2016). When is a done deal not done?: a legally enforceable contract. Retrieved August 8th, 2016, from Mondaq.com: https://www.mondaq.com/australia/x/291480/Contract+Law/When+is+a+done+deal+not+done+a+legally+enforceable+contract Alexander, F. (2016). The Changing Face of Accountability. The Journal of Higher Education, 71(4), 411-431. Belton, P. (2017). Competitive Strategy: Creating and Sustaining Superior Performance. London: Macat International ltd. Boccia, F., Leonardi, R. (2016). The Challenge of the Digital Economy. Markets, Taxation and Appropriate Economic Models, 1-16. Bromwich, M., Scapens, R. (2016). Management Accounting Research: 25 years on. Management Accounting Research, 31, 1-9. Flix, M. (2017). A study on the expected impact of IFRS 17 on the transparency of financial statements of insurance companies. MASTER THESIS, 1-69. Gooley, J. (2016). Principles of Australian Contract Law. Australia: Lexis Nexis. Grenier, J. (2017). Encouraging Professional Skepticism in the Industry Specialization Era. Journal of Business Ethics, 142(2), 241-256. Jefferson, M. (2017). Energy, Complexity and Wealth Maximization, R. Ayres. Springer, Switzerland . Technological Forecasting and Social Change, 353-354. Meroo-Cerdn, A., Lopez-Nicolas, C., Molina-Castillo, F. (2017). Risk aversion, innovation and performance in family firms. Economics of Innovation and new technology, 1-15. Murray, C., Markey?Towler, B. (2017). A Theory of Return-Seeking Firms. SSRN, 1-14. Visinescu, L., Jones, M., Sidorova, A. (2017). Improving Decision Quality: The Role of Business Intelligence. Journal of Computer Information Systems, 57(1), 58-66.

Sunday, December 1, 2019

The ones who walked away from Omelas free essay sample

â€Å"The Ones Who Walked Away From Omelas† by Ursula Le Guin In the short story, â€Å"The Ones Who Walked Away From Omelas†, by Ursula Le Guin, the author tells the story of the beautiful and happy city of Omelas. Everything and everyone in Omelas seems to prosper, making Omelas seem like a perfect city and Utopian society. However hidden deep down in the darkness somewhere beneath the city of Omelas is the city’s secret, a young child is kept there, starving, tortured, forbidden of any happiness, and never to see the light of day. In order for this so called â€Å"perfect city† to exist, this child must live in endless misery and woe. In Le Guin’s writing of this story, she explores various binary oppositions, toleration, and the topic and use of a scapegoat, in order to create a metaphor of social injustice, discrimination, and human rights violations, which occur all around us today. We will write a custom essay sample on The ones who walked away from Omelas or any similar topic specifically for you Do Not WasteYour Time HIRE WRITER Only 13.90 / page The people of Omelas justify the misery and torture of the one child, â€Å"they all understand that their happiness, the beauty of their city, the tenderness of their friendships, the health of their children, the wisdom of their scholars, the skill of their makers, even the abundance of their harvests and the kindly weather of their skies, depend wholly on this child’s abominable misery† (Le Guin, 5). They believe that it is a necessary evil that must exist in order for them to live their luxurious and beautiful lives. Their toleration turns from ignorance to unlawful neglect. Jovan Babic critics this point of view in his journal on ethics and his critique of the topic of toleration, â€Å"Tolerance involves absorbing the attitude that others may have and act upon a definition of â€Å"the Good† which is different from our own. † (227). According to Jovan Babic’s definition of tolerance, the people of Omelas do not possess true toleration with regards to the misery of the young child, but what do they possess? Jovan Babic answers this question as well, â€Å"it is quite easy to substitute for genuine toleration its pretend version. This so-called toleration may in fact generate very intolerant attitudes and behaviors. † (227). The people of Omelas possess this fake sense of toleration, they believe that by tolerating the suppression of one young child, that they are benefitting the entire city as a whole. They believe that â€Å"happiness is based on a just discrimination of what is necessary, what is neither necessary nor destructive, and what is destructive† (Le Guin, 2). That being said the people believe that the misery of the child is a necessary evil, a price that they are willing to pay in order to keep their false sense of happiness and well being. Do we not do this today? Are there not times when we, the human race, look away when someone faces discrimination because it would inconvenience us? If we do not stand up for these so called â€Å"child’s beneath Omelas†, then we are no different than the people of Omelas who live in luxury and prosperity whilst an innocent child is tortured deep beneath their perfect city. Throughout the short story, â€Å"The Ones Who Walked Away From Omelas†, there are various binary oppositions that Le Guin purposely buried into her writings and descriptions of the so-called perfect city of Omelas. The story is filled with them and they all point back to the greater binary opposition of good vs. evil as a whole. David L. Porter notes that the â€Å"unity and equilibrium of good and evil in human nature reflects on the individual scale the larger universal balance and interdependence of opposites in the broader natural world† (243) Without good there can exist no evil, and without evil there can exist no good, ironically the two go hand in hand. In the story of Omelas the young child involuntarily takes upon himself all the sadness, despair, failure, etc. and the people of Omelas are then blessed with a lifetime of prosperity void of the evils of life. Lee Cullen Khanna points out these binary oppositions in her essay on Ursula Le Guin’s writing, â€Å"Beyond Omelas, Utopia, and Gender†. Some examples that Khanna noted included â€Å"Utopian citizens parade, in unity and joy, into their beautiful city; dissenting citizens walk alone and sorrowfully away from it† (48), â€Å"the young flute player is†¦ juxtaposed with the suffering child of the same age† (48), and â€Å"Utopian accomplishment is suggested in the city’s glorious public buildings, even as the dark basement houses the secret sufferer† (48). The people of Omelas need to realize that with every good comes an evil, one cannot live his life without feeling of the malice’s of the world. Sometimes it is best to just embrace the bad things of the world and let them happen, not to cover them up and direct them elsewhere, as the people of Omelas did. By directing the misery and woes of the people of Omelas to the child, they turned the child into a scapegoat. With all the people that live in endless happiness and luxury in the city of Omelas, someone has to take upon himself the pain and misery. The pain and misery cannot just vanish. The young boy plays this role. He is forced to take upon himself all the sadness and misery that goes on in the city of Omelas and as such he lives a torturous life in the darkness. The young boy involuntarily plays the role of a scapegoat in this story. Yes, some good comes from it, but at what cost? How can the endless misery and torture of a young innocent boy be worth it? The people of Omelas ought to take it upon themselves to save the young child. A â€Å"perfect city† that is fundamentally built upon the torture and injustice of a young and innocent child, can in no way be considered a â€Å"perfect city†. Throughout world history a scapegoat has been used as a source to which people have channeled the negativity of the world, whether Jew, Muslim, Christian, African American, Asian, etc. etc. all have at some point been a victim of being a scapegoat. It is human nature to search for a place to put the blame, often time it ends up being a minority. Subconsciously it seems, humans have become so numb to the injustice around them that when an injustice does occur, it is often overlooked and ignored. Even today in America people face social injustice based on the basis of race, gender, religion, and most notably today, sexuality. In 29 US states there are no laws that prevent the discrimination of lesbian, gay, bisexual, or transgender people (LGBT), in the workplace. This means that these people can be fired, denied promotion, and experience harassment on the job solely based on their sexuality (Employment, 1). Numerous times throughout history, LGBT people have been a scapegoat. Even today they’re blamed for the deterioration of the institution of marriage; however the divorce rate of heterosexual couples, which is nearly 50% seems to deteriorate the institution of marriage by far more than the expansion of marriage to homosexual couples, who have a divorce rate about half that of heterosexual couples (Hertz, 1). In order to prevent the American society from becoming like unto that of Omelas, where social injustice is a norm, the American people must first become aware of the social injustices’ and discrimination that occur all around. Then they must recognize and acknowledge that something must be done, and then do something about it. One flaw of those that walked away from Omelas was simply that they walked away. If someone is facing being discriminated against, one cannot just walk away from it, one should stand up and do something about it. Le Guin wanted people to realize this when she wrote â€Å"The Ones Who Walked Away From Omelas†. She wanted people to become of aware of the social injustices that occur even today, and she wanted people to do something about it.

Tuesday, November 26, 2019

Community General Hospital Essays

Community General Hospital Essays Community General Hospital Essay Community General Hospital Essay Essay Topic: General Dr Noland Wright, newly appointed manager of Community General Hospital, sighed as he reviewed the hospital’s financial records. He had been given the responsibility of leading the hospital’s next steps, but was perplexed by the financial condition highlighted in the financial statements before him. His training was in medicine, not business, and he had recently taken early retirement. He had been talked into taking Community’s reins by some old friends who live a few miles away from the facility. Community General Hospital had initially begun in 1914 as Whittaker Memorial hospital, a community-run hospital serving the black population of Newport News, Virginia. To meet the needs of an economic expansion of the community largely due to increased commercial activity during World War II, the hospital expanded facilities and scope through federal funding. In the 1940’s the hospital increased its census and gained accreditation by the America College of Surgeons. In the 1950’s and 60’s the hospital enjoyed a bustling business in the segregated health care industry. With the advent of the desegregation movement in the 1960’s, the hospital experienced several threats as black physicians gained the ability to admit patients to the large and better equipped traditionally ‘white’ hospitals in the area. The civic organization that governed the hospital began to be concerned for the hospital’s survival. It was experiencing a falling census, a deteriorating reputation concerning the quality of its health care, and picked up the reputation of being ‘public’ hospital (which it was not). While the City of Newport News was willing to help, it was unwilling to acquire full responsibility for the costs of a public hospital. During the 1970’s, the hospital drew on an emergency fund set up by the city. Throughout the 1970’s, the hospital suffered from losses and bad debts. By 1982 the civic board that guided the hospital became inactive. The following year, the last of the segregation practices ended by court order at the large surrounding hospitals. Few patients desired to be admitted to the small, modestly equipped hospital, preferring the larger, modern hospitals they now had access to. The hospitals ended 1983 with a $402,000 budget deficit. Suppliers began demanding cash payment for purchases. Employee layoffs, tightening of admission criteria, and refusal of non-paying patients were some of the steps taken to alleviate the dire financial situation. It was hoped that a new facility, new location and a future change of name to  Community General Hospital would help the hospital to survive. A $15 million bond issue and $1. 5 million in the community pledges the hospital to continue to operate. At the end of 1984 the fund deficit was $749,000. Private healthcare management firms were solicited for help, but these efforts were short-lived. In july 1985, Community General Hospital was dedicated, with a new facility and equipment, and a higher occupancy rate. Between 1979 and 1985, seven different administrators had been in charge of the hospital. Continued losses after 1985, and continued difficulty in retaining continuous management, convinced the hospital’s supporters to seek some solution to the ongoing problems. Political avenues were tried with some success, but did not last. The sale of the hospital to a doctors’ investment group was considered, but the hospital’s supporters ultimately rejected the deal. By 1990 the debt was in excess of $20 million. The ‘board’ of supporters agreed to file for bankruptcy. The Guarantor of the mortgage, the hospital continued to operate as the board sough affiliations with other area hospital. The quality ratings for the hospital continued to suffer. In 1993 the hospital was granted its bankruptcy petition. HUD settled for $4 million, and other creditors were held at bay. Political solutions for Community General’s future were sought, but ultimately, did not help the hospital’s condition. Administrators were hired, but their tenures were short-lived. By mid 1996 the hospital was again running a large fund deficit and was seeking direction in what appeared to be a rather hopeless situation.

Saturday, November 23, 2019

Critics Claim Obama Doubled the National Debt

Critics Claim Obama Doubled the National Debt A widely circulated email that began making the rounds in 2009 indirectly claims President Barack Obama tried to double the national debt in one year, presumably in his first budget proposal after taking office. The email invokes the name of Obamas predecessor, former President George W. Bush, in trying to make its point about the Democratic president and the growing national debt. Lets take a look at the email: If George W. Bush had proposed to double the national debt - which had taken more than two centuries to accumulate - in one year, would you have approved?If George W. Bush had then proposed to double the debt again within 10 years, would you have approved? The email concludes: So, tell me again, what is it about Obama that makes him so brilliant and impressive? Cant think of anything? Dont worry. Hes done all this in 6 months-so youll have three years and six months to come up with an answer! Doubling Down on the National Debt? Is there any truth to the claim Obama proposed to double the national debt in one year? Hardly. Even if Obama went on the most lavish spending spree imaginable, it would have been pretty difficult to double what had been the total publicly held debt, or national debt, of more than $6.3 trillion in January of 2009. It just didnt happen. What about the second question? Did Obama propose to double the national debt within 10 years? According to nonpartisan Congressional Budget Office projections, Obamas first budget proposal was, in fact, expected to double the countrys publicly held debt over the course of a decade. Perhaps this is the source of confusion in the chain email. The CBO projected that Obamas proposed budget would increase the national debt from $7.5 trillion - about 53 percent of the nations Gross Domestic Product - at the end of 2009 to $20.3 trillion - or 90 percent of the GDP - by the end of 2020. The publicly held debt, also called the national debt, includes all monies owed by the United States government to persons and institutions outside the government. National Debt Nearly Doubled Under Bush If youre looking for other presidents who nearly doubled the national debt, perhaps Mr. Bush is also a culprit. According to the Treasury, the publicly held debt was $3.3 trillion when he took office in 2001, and more than $6.3 trillion when he left office in 2009. Thats an increase of nearly 91 percent. CBO Projects Debt to Almost Double by 2048 In June 2018, the CBO projected that without major changes in government spending, the national debt will nearly double as a share of the economy over the next 30 years. Currently (2018) equivalent to 78 percent of the GDP, the GBO projects it will hit 100 percent of GDP by 2030 and 152 percent by 2048. At this point, the debt as a share of the GDP would exceed the records set during World War II. While government spending on discretionary or optional programs is expected to remain steady or even decrease, the growth in the debt will continue to be driven by health care costs and increased spending on entitlement spending, like Medicare and Social Security as ever-more people reach retirement age. In addition, the CBO projects that President Trump’s tax cuts will add to the debt, especially if Congress makes them permanent. The tax cuts, currently in effect for 10 years, are expected to reduce the government’s revenue by $1.8 trillion through 2028, with even greater reductions in revenue if the tax cuts are made permanent. Large and growing federal debt over the coming decades would hurt the economy and constrain future budget policy, reported the CBO. The amount of debt that is projected under the extended baseline would reduce national saving and income in the long term; increase the governments interest costs, putting more pressure on the rest of the budget; limit lawmakers ability to respond to unforeseen events; and increase the likelihood of a fiscal crisis. Updated by Robert Longley

Thursday, November 21, 2019

Discuss the important contributions that the education systems make to Essay

Discuss the important contributions that the education systems make to the state - Essay Example This essay stresses that more and more people now stay on for further and higher education, but are we raising false expectations? Employers who in the fifties would have been satisfied with quite low paper qualifications, now have very high standards., and so we find young people with a first degree unable to get employment in the field they want or, in some cases, any employment at all. One third of all graduates are said to never obtain employment at a true graduate level. So is all that time and study being wasted? It is well known that success in life is not necessarily linked to success in school. Albert Einstein failed early exams and believed that his wife had the better intellect of the two. Winston Churchill, great leader and winner of the Nobel prize for literature, had a mediocre school life. Shakespeare, another great Englishman attended his local school in Stratford, but as far as we know had no further or higher education. He probably started school at the age of 7 or 8 and left at about 15. So we see that society has benefited from great intellects, but these were not necessarily the result of great teaching. This paper makes a conclusion that education makes to the state. First of all you would have to agree on what constitutes education. Would you include only that which takes place in formal situations? What would you measure and what against? Literacy rates against gross natural product? Would you compare a countries rating according to the United Nations against a country’s education budget?

Tuesday, November 19, 2019

Everyday Playtime for Adults by Zamora Dulce Essay

Everyday Playtime for Adults by Zamora Dulce - Essay Example In the modern business world, people create activities for people to spend their time and resources on in their free time or after work. Dulce Zamora explores the concept of leisure and its meaning to adults. According to Zamora, there are some inherent benefits of adults including leisure time and activities in their lives. Similarly, there are some negative impacts of not including leisure time in adults’ lives. Additionally, some factors determine the choice of play or leisure activities that will satisfactorily suit people’s plans and produce the most benefits to an individual. Discussion This discussion will investigate the concept of leisure as discussed by Dulce Zamora, and outline some of the discussed benefits and limitations of including, or not including leisure time and activities in adults’ lives. Zamora recalls of childhood behavior, activities and the role they play in the refreshing human mind. For instance, he says, â€Å"Remember creating mud p ies as a child? Think of, how slimy the damp mud sensed between your fingers, and how you enjoyed designing the parties,† (Dillard 5). Alternatively, how about the moment you cycled your bicycle for hours about your environs, halting only when you felt exhausted. Although, the moments of extreme fun when one could move around without restrictions may appear far away, and imaginary with the present day’s never-ending list of activities to perform, it may be achievable to bring back most of the childhood fun and enjoyment and integrate it into today’s adult busy schedules. Before wondering out how to incorporate leisure time into the busy schedules, it may aid to realize what you are attempting to fix, (Charlotte 10). Experts suggest that, for anything to be attractive and pleasurable, freedom of choice and the view of control are crucial aspects. For instance, an individual who loves cooking of gourmet may not find enjoyment in making a meal that he feels attached into doing. Similarly, individuals who feel they should fix leisure time into their schedules may be hitting the goal. Dingwell argues that individuals tend to go to extremities and fill even their vacation time with multiple activities and tasks they believe they should take part in, for instance sports, parties and other social activities. Instead of concentrating on the crucial activities, they recommend for ways, to relax, and having sympathy for ourselves. Leisure time, according to Dingwell, is all about checking in and realizing that the questions below may aid determine whether an event is an appropriate thing to participate in now. Will the activity energize me? Will the activity put me in a place or state where I will feel better and relax? Will I just feel it as an obligation? The solution to most of these questions involves knowing oneself better, whether one is a social person, or a person who cherishes settings that are more intimate. In addition, it will entail reali zing whether one cherishes participating in softball, watching movies or opera, or working out crossword puzzles. The significant part is that one is participating in something that is intrinsically enjoyable to him, and not doing it because of other motives like guilt, reward or social class. For instance, a little kid who is shaping mud patties is doing it because she delights herself in the activity and for no other motives. Howard argues that the right level motivation is also crucial to enjoyment. For example, if an individual who loves to figure out crossword puzzles derives the hints extremely calmly, the person may get discouraged with it.

Sunday, November 17, 2019

Ethnic Background Essay Example for Free

Ethnic Background Essay My name is Stephanie Flowers and until this class assignment I never thoughtfully considered what my actual ethnic background was. After looking up the meaning of my last name I found it to be of Welsh origin. This means that I could possibility trace my family roots back to Great Britain. After reading chapter one of Race and Ethnic Relations I discovered that being a part of a certain ethnic background does not mean that you have to be part of that race, but you have to practice the common cultural traditions of that subculture. So based off of my name some people might think that I was English. I grew up with a few household traditions that I consider to be a part of my ethnic background. To begin with, I would consider my family to practice Irish traditions. We always have huge St. Patrick’s Day party at my house that turns into an all-day drinking and eating celebration. I might not know all the reasons behind this celebration and what I consider a part of my family tradition, but it is still a part of my ethnic background in my opinion. Drinking is a big part of being Irish and in my family most celebrations do involve some type of alcohol. In Irish culture it is normal to introduce alcohol to children before the actual drinking age, I think this is good because we grow up with this around us and never take consumption of alcohol to extremes because it such a part of everyday life. I am would also consider myself to be of German ethnicity. My family has a good luck tradition for New Years. We eat pork roast and sauerkraut in hopes that the next year will be filled with lots of happiness and joy. I personally love this tradition and get upset when I sometimes only get to eat this meal once a year. It is one of my top five meals to eat that my grandma cooks. Being from the United States of America I do think that I have picked up so many different traditions from all of the friends that I have had throughout my life. This is why I love living in this country I get to experience so many different cultures and ethnic backgrounds. My boyfriend is of the Catholic religion, his family maintains this culture by attending mass for Christmas, Easter, and whenever they feel the need strengthen their relationship with god. This is the way that they maintain their ethnic background. They are a common group of people who believe the idea that they all share the share cultural heritage. This stems from his Irish background where Catholicism is the main religion practiced in that country. So to me this is the way to stay in touch with being from Ireland even though they now live in America. My cousin Rachael is half Mexican. Her mom was an immigrant and came to this country to start a better life. I love getting to go to their house in Texas; her mom makes the best Mexican dishes. What I have noticed from her Mexican culture and ethnicity is that food is a way of bringing the family together, it is a time of bonding in their household. I believe that by cooking traditional Mexican food it keeps her in touch with her roots and makes her feel better connected to her homeland. After doing this assignment I am very interested in doing more research on my family roots and discovering more about who and where I came from. Like it says on the Ancestry. com commercial, â€Å"you don’t have to know what you’re looking for; you just have to start looking. † So that’s what I am going to start doing. Also, I would like to conduct interviews with the elderly people in my family and possibility start filling out my family tree, which would be an easy way to connect the dots of my family history. I will still continue to maintain my Irish and German background by drinking on St. Patrick’s Day and eating pork roast and sauerkraut. I am very proud to be an American and I wish I didn’t take all of the rights that I have in this country for granite.

Thursday, November 14, 2019

Essay on Okonkwo and Nwoye in Chinua Achebes Things Fall Apart

Understanding Okonkwo and Nwoye in Achebe’s Things Fall Apart  Ã‚   Two passages from the story Things Fall Apart, by Chinua Achebe, provide the reader with a more profound understanding of Okonkwo, and his son Nwoye.   The two do not have a good relationship and it becomes worse as the story progresses.  Ã‚   Throughout the book the two become increasingly distant and it is apparent that Okonkwo is very disappointed in his son.   After the death of Ikemefuna, Nwoye begins to question many aspects of his life, especially religion.   As the Christian missionaries spend more time with the members of the village, Nwoye becomes interested in this new religion.   The first passage I have chosen discusses Nwoye’s feelings about Christianity.   Ã¢â‚¬Å"But there was a young lad who had been captivated.   His name was Nwoye,   Okonkwo’s first son.   It was not the mad logic of the Trinity that captivated him.  Ã‚   He did not understand it.   It was the poetry of the new religion, something felt in   the marrow.   The hymn about brothers who sat in the darkness and in fear seemed   to answer a vague and persistent question that haunted his young soul - the   question of the twins crying in the bush and the questions of Ikemefuna who was   killed.   He felt a relief within as the hymn poured into his parched soul.   The words   panting earth.   Nwoye’s callow mind was greatly puzzled (147).†   Ã‚  Ã‚  Ã‚   This passage shows the reader that Nwoye is extremely different from many members of his family and the other members of the village.   After Okonkwo learns that his son is interested in the new religion he is furious.   Okonkwo has always been disappointed in his son.   He believes that Nwoye is not as strong as a man of their clan should be.   When Okonkwo was Nwoye’s ... ... clansmen, his ancestors, and worst of all himself.   Ã‚  Ã‚  Ã‚   In the beginning of the story, Okonkwo’s relationship with his son was strained.   Toward the end of the story, Nwoye has left is his family and will never see his father again.   The elders of the village put much emphasis on family life and helping fellow clansmen.   Okonkwo’s family life had increasingly gone downhill as the story progressed.   This book can be related to any family, even though it was written in a different time and place.   Family problems affect everyone and this story shows the reader how certain problems are dealt with.   I don’t believe, however, that Okonkwo’s family took care of their problems in a productive manner.   With better communication, Nwoye’s leaving and Okonkwo’s death may have been prevented.    Works Cited: Achebe, Chinua. Things Fall Apart. Oxford: Heinemann, 1986.

Tuesday, November 12, 2019

Prime Mover Essay

Aristotle believed that there had to be one primary cause for the world to make sense. There must be something that triggered off the ‘chain of movement’. The Prime Mover is the ‘Uncaused First Cause’, both the unmoved mover and the final cause. As a result this means that all of earth and existence is in a constant stage of movement and change. , Aristotle is similar in his thinking to just like another philosopher, Heraclitus, who believed everything is in a dramatic state of change and, that this change had to be started by someone he called , the Prime Mover.The Prime Mover started off a cosmic chain of movement, whilst remaining unmoved, thereby making him an essential cog in the dynamics of the physical world. The Prime Mover has always existed in his eternal state of perfection and excellence to which that everything in the universe is drawn to the Prime Mover like a magnet. Everything is attracted to this perfection, even though the Prime Mover is de tached from the physical mortal world of humans. The Prime Mover has no plan or dependency for anyone or any thing. The Prime Mover is possessing actuality in its highest form.He relies on nothing but himself for existence. And if he was to become reliant on others, he wouldn't be the Primemover as he wasn't perfect. Aristotle describes the Prime or ‘Unmoved Mover’ as being separate from sensible things (world of the senses), but causing motion and the things in that world to move; for example, such as the circulatory motionwork of the stars and planets. All such movement is done as a great act of love and desire towards The Prime Mover. Who does so effortlessly. The Prime mover doesn't have to move, the Prime Mover can't and won't move.The Prime Mover is the reason for the start and the end of these chain of movements, the object of everything; he is the very essence face of excellence that no one can compete with, being the most beautiful and divine thing in the unive rse. The Prime Mover, unlike the change of matter is immaterial. The Prime Mover is not made from any physical object, and can never change therefore it cannot because this would suggest it could die, yet the Prime Mover can never change. He cannot perform any physical action and manifest himself through acts in purely spiritual and intellectual intention.Aristotle’s interpretation of God, which pre-dates no connection to the Christian notion of Godbased god, is that which is the best of all things possible that are thought, defined as th the ‘thought of thought’ only knowing himself and nothing of the physical world. The Prime Mmover must be good because there can be no badness in something that must exist in the first instance. Conversely anythat this is that exists necessarily hence being bad is so because is not connected to ‘not being ‘something that ought to be there’.In Conclusion, The idea of the Prime Mover is still valid today in resp ect to concept of the Uncaused Cause. In its idea that the reason behind the substances of the universe Yet it seems unlikely that a Prime Mover is something that has the power to move everything in the sensual world, add purpose and meaning to all known would have no physical connection or interaction withto the mankind, existing only as as Aristotle explains, how The Prime Mover is the ‘thought of thought. ’ But how can something consisting of pure thought alone, be capable of move things in the material world?

Saturday, November 9, 2019

Hate Crimes Essay

The subject of hate crimes has to the highest degree had an affect on the way in which people socialize with each other on a regular basis. The basic definition of a hate crime is just about any act of violent behavior or vocal laceration of a human being simply on the basis of his or her race, spiritual belief, or his or her sexuality. A vast number of other bases that have an influence on hate crime have been introduced which are dependants upon guiding principle in written laws. The problem of abhorrence has absolutely overwhelmed every single one of us with queries and wished-for responses on how and why a number of of these blasphemous acts have taken place in front of the entire world. It is usually believed by people that the hate is not endorsed but erudite by means of the background of a person in particular environments. Several other factors are believed to be stirring this emotion as well. These are inclusive of the placement of a person in society, devout practices, and antagonism in the business ways. Analysis Violent behavior aggravated by a partiality in opposition to victims’ distinctiveness which are inclusive of race, faith, cultural background, nationalized basis, sexual category, or sexual orientation, are problems that have posed an issue to the entire community. The Federal law has defined a hate crime as at whatever time a fatality is assaulted on the foundation of his or her race, civilization, religious conviction, sexual orientation, or sexual characteristics; hate wrongdoings are made in opposition to constituents of a meticulous group basically due to their association to that group. Statistics show to us that at a time when in one year about nine thousand one hundred hate crimes took place, â€Å"a review of the data by incident showed that all but 4 of the incidents were classified as single-bias (involving only one bias motivation). A breakdown of the single-bias incidents by the type of bias revealed that 51. 4 percent were motivated by racial bigotry, 17. 9 percent were caused by religious intolerance, 16. 6 percent were the result of a sexual-orientation bias, and 13. 7 percent were triggered by an ethnicity/national origin bias. The remainder involved a bias against a disability. † (FBI Releases, 2004). There is no guarantee that hate crimes can ever be stopped. But there are certain steps that can be taken so as to stop such heinous crimes from taking place. First of all, the Federal Laws need to be adjusted as they do not take in sexual orientation as a hate crime. What else is that The Hate Crimes Prevention Act (HCPA) should be made tougher with stronger punishments so that people would be scared of the law (Hate Crimes, 2006). Another very important aspect is that every single hate crime must be reported to the higher authorities as if the sufferer does not speak up when the crime has taken place, the offender just might be able to strike back at him or her or perhaps someone who belongs to the sufferers’ base of being attacked. Criminal justice administrators and state policy makers should come to become conscious that it is necessary to create or regulate hate crime legislation. This is an issue that has undergone much debate since a long time. The answer to resolving the ever-growing predicament of hate crimes is additional hate crime legislation. Conclusion The word â€Å"Hate Crime† is perhaps a rather expansive term that holds the basic meaning that hate crime is any offense where the executors’ narrow-mindedness in opposition to an individual collection of people is a feature in having an influence upon who would be the victim. These can be inclusive of race, ethnicity, religion, sexual orientation etc. the profile of a hate crime offender can vary at all times as they usually appear to be innocent people. The rules against hate crimes need to be stricter so as to help decrease the crime.

Thursday, November 7, 2019

Penicillin essays

Penicillin essays Penicillin: The Bacterial Cell Killer Before the discovery of penicillin, bacteria-caused diseases took a heavy toll on the world population. During the 1800s there were only limited ideas about how diseases were generated in the human body. Two men, Pasteur and Koch, had clearly shown the connection between disease and bacteria, but not many people believed in the work they were doing. (Brown, 1996, P.1). Around the late 1850s, a few people were beginning to take seriously the idea that diseases were caused by unseen things. A twenty-one year old medical student in France made a chance discovery that a substance produced by a mold could apparently kill bacteria. This medical student was Ernest Duchesne. This work was mainly ignored, and eventually forgotten. (Brown, 1996, P.1). In 1928 penicillin was accidentally discovered by Dr. Alexander Flemming at St. Marys Hospital in London. Dr. Flemming had been working to find ways to kill bacteria in infected wounds. When Flemming returned from a vacation, he found that he had left the lid off one of his Petri dishes. He noticed that some kind of fungus was growing on his dish. Instead of throwing it away, he examined it first. While examining the fungus he notice that there was a zone around it that was completely devoid of bacteria. He reasoned that this growing fungus must be producing something that was killing the bacteria. Flemming identified the fungus as Penicillium notatum. He named the material that killed the bacteria penicillin. After researching it he found that although it killed many different kinds of bacteria, it was very unstable and sometimes didnt work. It was not until the second World War (1939-1945) that two British scientist, Florey and Chain, managed to purify the formula. (Bro wn, 1996; Wong, 1998) Even though the efforts and resources of many people were used to try and produce large quantities of penicillin, it so...

Tuesday, November 5, 2019

An Overview of Scandium (Sc or Element 21)

An Overview of Scandium (Sc or Element 21) Basic Facts Atomic Number: 21Symbol: ScAtomic Weight: 44.95591Discovery: Lars Nilson 1878 (Sweden)Electron Configuration: [Ar] 4s2 3d1Word Origin: Latin Scandia: ScandinaviaIsotopes: Scandium has 24 known isotopes ranging from Sc-38 to Sc-61. Sc-45 is the only stable isotope.Properties: Scandium has a melting point of 1541 Â °C, a boiling point of 2830 Â °C, a specific gravity of 2.989 (25 Â °C), and valence of 3. It is a silvery-white metal which develops a yellowish or pinkish cast when exposed to air. Scandium is a very light, relatively soft metal. Scandium reacts rapidly with many acids. The blue color of aquamarine is attributed to the presence of scandium.Sources: Scandium is found in the minerals thortveitite, euxenite, and gadolinite. It is also produced as a byproduct of uranium refinement.Uses: Scandium is used to make high-intensity lamps. Scandium iodide is added to mercury vapor lamps to produce a light source with a color resembling sunlight. The radioactive isotope Sc-46 is us ed as a tracer in refinery crackers for crude oil. Element Classification: Transition Metal Physical Data Density (g/cc): 2.99Melting Point (K): 1814Boiling Point (K): 3104Appearance: somewhat soft, silvery-white metalAtomic Radius (pm): 162Atomic Volume (cc/mol): 15.0Covalent Radius (pm): 144Ionic Radius: 72.3 (3e)Specific Heat (20Â °C J/g mol): 0.556Fusion Heat (kJ/mol): 15.8Evaporation Heat (kJ/mol): 332.7Pauling Negativity Number: 1.36First Ionizing Energy (kJ/mol): 630.8Oxidation States: 3Standard Reduction Potential: Sc3 e → Sc E0 -2.077 VLattice Structure: HexagonalLattice Constant (Ã…): 3.310Lattice C/A Ratio: 1.594CAS Registry Number: 7440-20-2 Trivia Scandium was named after Scandinavia. Chemist Lars Nilson was attempting to isolate the element ytterbium from the minerals euxenite and gadolinite when he discovered scandium. These minerals were primarily found in the Scandinavia region.Scandium is the transition metal with the lowest atomic number.The discovery of scandium filled a spot predicted by Mendeleevs periodic table. Scandium took the place of the placeholder element eka-boron.Most scandium compounds have scandium with the Sc3 ion.Scandium has an abundance in the Earths crust of 22 mg/kg (or parts per million).Scandium has an abundance in seawater of 6 x 10-7 mg/L (or parts per million).Scandium is more abundant on the Moon than on Earth. References: Los Alamos National Laboratory (2001) Crescent Chemical Company (2001)Langes Handbook of Chemistry (1952)CRC Handbook of Chemistry Physics (18th Ed.) International Atomic Energy Agency ENSDF database (Oct 2010)

Sunday, November 3, 2019

Contemporary issues review Essay Example | Topics and Well Written Essays - 750 words

Contemporary issues review - Essay Example Human capital cannot be owed by an organization because it is inherent in people, hence when people leave organizations, human capital leaves too. It encompasses how organization utilizes its people resources effectively as measured by innovation and creativity; structural capital, this is the supportive processes, infrastructure and organization’s databases which enhances the functionality of human capital. Structural capital may include hardware, buildings, software, patents, processes, information system, organization’s image, proprietary databases, and trademarks. Structural capital can also be classified into process, organization, and innovation capital. Intellectual properties are protected by trademarks and copyrights. Intangible assets include all other theory and talents through which an organization is run; and relational capital, which consists of supplier and customer relationships, trade names and trademarks, franchises, and licenses (Tayles et al., 2007). The perception that customer capital is distinct from structural and human capital shows its central importance to the worth of an organization. Even though intellectual capital may be similar to tangible assets in its potential to generate future cash flow, it is different radically from tangible capital in various respects: intellectual assets are not rival assets. Intellectual assets can be multiplexed unlike tangible assets that can only do one thing at a time; relational capital and human capital cannot be owned and are shared with suppliers, customers and employees. It therefore demands careful nurturing in order to grow; structural capital on the other hand can be owned and is often controlled by the management. It cannot be easily traded however, since there is not market in existence for that purpose; structural capital can be substituted with expensive expenditure on capital in the form of real time inventory control systems and just in time process of procurement; firms leveraging their intellectual capital to perform their knowledge work generate higher profit margin compared to those firms who offer mass produces solutions; and structural, human and relational capital usually work together in order to give rise to core competencies in judicious combinations that assume strategic significance. Therefore, it is not totally enough to invest in people, customers and systems separately, that produce end value in combinations. Intellectual capital is measured in order to help organizations in formulating their strategy, assisting in the diversification and expansion of the decisions of the firm, evaluating the execution of the strategy, communicating with external shareholders, and as a foundation for compensation management (Gowthorpe, 2009). Summarily, intellectual capital is the sum total of a firm’s structural capital, human capital and relational capital. They distinguish firms’ performance from one another and form a source of disti nct competitive advantage. Sustainability and accounting Accounting for sustainability entails linking initiatives of sustainability to company strategy, opportunities and evaluating risks, accounting and performance management skills, and providing measurement in order to ensure that sustainability is rooted into daily operations of the company. Sustainability a

Thursday, October 31, 2019

Intercompany Profits Case Study Example | Topics and Well Written Essays - 750 words

Intercompany Profits - Case Study Example There are factors that the company considers in deriving the method to use, such as ownership and influence. In this case, the analysis of the subsidiaries is included in the consolidated financial statements. The principles of accounting state that the intercompany inventory transfers, such as a transfer between Verizon Wireless and Wireline, must eliminate all the revenues and expenses recorded by the involved parties in the preparation of the consolidated income statement. The profits or losses that are accrued in the transfer of inventory are deferred, to the point where the inventory is sold to a non-affiliate (Christensen, Cottrell, & Baker, 2013). The intercompany profits that are realized by Verizon and its subsidiaries are considered as a single entity to ensure that the only historical cost of the inventory is included in the business’s balance sheet. As such, the profits that may be realized by the parent company (Verizon) are eliminated until when the goods are sold to a non-affiliate. In preparation of the consolidated financial report, the gross profit that is realized by Verizon is only when the inventory has been sold to a non-subsidiary since the intercompany profit s are eliminated. Arguments are that, in the inventory inter-transfer, regardless of the price at which the exchange has taken place, no actual profits have been realized, from the consolidated perspective, but the profit is realized upon reselling of inventory to non-affiliates (Christensen et al., 2013). Verizon eliminates all the intercompany profits, as it no longer applies the provisions and regulatory accounting provided by the FASB 71 (1994). Harley-Davidson is registered as the parent company to two businesses. The Harley-Davidson Motor Company (HDMC) deals with motorcycles and related products while the Harley-Davidson Financial Services (HDFS) provides financially related services to other clients. In Harley-Davidson’s consolidated statements, the  entities are sourced from both company subsidiaries and other owned entities by the company.

Tuesday, October 29, 2019

Critical thinking review (two books) Essay Example | Topics and Well Written Essays - 750 words

Critical thinking review (two books) - Essay Example Both the books have sought with a critically intensive approach to shed new light on hidden official collusion in institutionalizing what otherwise seem to be the negative power relations. The US federal government structure assumes a highly hierarchical monolithic character with a vertically distributed system of layered rungs, with each being occupied by â€Å"a bureaucrat† who is responsible to the one immediately above him. The iron triangle is a phrase used by political analysts to describe the policy-making relationship between the legislature, the bureaucracy, more often known as government agencies, and interest groups It is regularly used to refer to the military-industrial complex, with Congress (and the House and Senate Committees on Armed Services), defense contractors, and the U.S. Department of Defense forming the iron triangle. Durant in Chapter two of his book titled â€Å"Greening, National Security and the Post-modern Military†, correctly identifies the inevitable interdependent relationship among the three organs of the state mentioned above. It is this interdependence that characterizes the very nature and scope of the problem which ordinary citizens call â€Å"the environmental degradation†. Irrespective of the compositional parameters of Congressional Committees on various environmental issues, the preference was to take the beaten path, so as not to upset the existing power equilibrium among different state organs. Though some of the suggestions made by Durant to overcome this dilemma are unambiguous enough, there are too many penumbral tendencies that he brings to bear on an otherwise well researched book. For example a credible argument that he uses – â€Å"the US military is being transformed into a modern fighting machine primarily due to the fact that China in particular and Islamists in general pose a threat to US national security†- seeks to extrapolate national security concerns into the unknown

Sunday, October 27, 2019

Issues Of Concreting In Hot Weather Construction Essay

Issues Of Concreting In Hot Weather Construction Essay It is important to take hot weather into consideration while building concrete projects because of its effects on the fresh and recently placed concrete. As of hot weather, the demand for water alone rises. This leads to rises water-cement ratio, and hence further leading to low potential strength. Also to be noted that higher temperatures gives rise to higher slump loss. Concrete cured at higher temperatures when compared with the concrete cured at ambient temperature, would not be as strong at the end of 28 days. It should be kept in mind that high temperatures, high velocity and low humidity can affect the quality of fresh concrete. The high rate of evaporation introduces early plastic shrinkage or drying shrinkage. Also the evaporation can remove the surface water which is necessary for hydration of the concrete unless proper curing methods are used. Rapid drops in the temperature introduce thermal cracks in the concrete structure. These occur when there are hot days followed by cool nights. High temperatures are largely responsible for cracking in massive concrete structures. Statement of purpose The main purpose for this report is to throw light on the problems arising during concreting in hot weather. And also to enumerate various methods via which the problems can be avoided to yield good throughput and quality for the concrete developed. Concreting in hot weather can produce adverse effects on the quality of concrete and structure of building for which it is to be used. So it is important to take into consideration hot weather when planning concrete projects. As the temperature of the freshly mixed concrete reaches 25 °C which is approximately 77  °F, it has adverse effects on the quality of concrete. Also to be kept in mind, that temperature above 32 °C i.e. 90 °F with lack of protected environment for concrete finishing and placement could lead to difficulty in producing quality concrete required. Among other problems, hot weather conditions can lead to rapid rate of evaporation. Problems and effects of concreting in hot weather From ACI Materials Journal : Impact of Extremely Hot Weather and Mixing Method on Changes in Properties of Ready Mixed Concrete during Delivery by Abdulaziz I. Al-Negheimish and Abdulrahman M. Alhozaimy Figure Nomograph The successful hot weather concretion can be done by assessing the factors which affect the quality and stability of concrete and then planning to minimize their affects. Hydration of concrete can be seen as an exothermic reaction, which means it generates heat and also the reaction rate is faster when the concrete is hot. The main concern we identify here is not the air temperature but the concrete temperature. When concrete settles, it sucks up water, which causes crystallization of particles around the aggregate particles. When the concrete is hot, the reaction rate is faster and hence crystals are formed rapidly, but they dont have time to grow strong. Initial strength might be high but the strength seen after 28 days suffers highly. It is seen that if the concretes temperature is higher by about 18 °C the compressive strength decreases by 10%.The other problem which arises while concreting during hot weathers is surface drying. There occurs more and more drying and surface lin kage if we have hot concrete, sun shining very hot and hot dry winds blowing. Also we should take into consideration the plastic shrinkage cracking caused in the hot weather. If outside temperature is very high i.e. the concrete is colder than the atmospheric temperature, the chances are that the water will be condensing on the surface rather than the surface drying out. There arises a major problem when the air is cooler than concrete. Contractors mainly aim to go for cooler concrete in hot weather. In this case too, hot weather can cause plastic shrinkage cracking, this case occurs then the concrete temperature is high and the humidity is low. In order to know,whether evaporation could pose a problem or not we use nomograph. By knowing air temperature, concrete temperature, wind velocity and relative humidity, we arrive at the rate of evaporation. Accordingly, if the rate is greater than 0.1 pounds per square foot per hour, shrinkage cracking is possible. Hot dry sub grades and frameworks may also lead to cracks by absorbing water from the mix. Heat and concrete are also challenged by thermal differentials. This means that one part of the concrete is warmer while the other part is colder. It is observed that if the differential is greater than somewhere around 20 °F, then cracks are likely to be formed. Effects on the characteristics of the concrete formed Setting time The setting time of the concrete decreases with the increase in the concrete temperature. This in turn gives us very less time to place compact and finish the concrete. Workability and slump Higher temperatures of the concrete reduce the workability of the concrete more rapidly with time. Addition of water to improve workability of the mixture decreases the strength and increases the permeability of the concrete. Compressive Strength High concrete temperature and high water requirement can lead to lower 28 day strength. In case more water is added so as to maintain workability, it leads us to higher water-cement ratio which results in loss of strength and durability. This increases the drying shrinkage of the hardened concrete. In the opposite case, if the water is not added the reduced setting time and lower workability increase the potential inappropriate compaction, this results in formation of cold joints and poor finishing. Concrete temperature From Concrete Journal (2001) Properties of Hot Weather Concrete and Countermeasures at Practice. During hot weather conditions, temperature rise in the concrete may happen due to heat of hydration. The development of thermal gradients may lead to thermal cracking in the concrete slab. Although at higher concrete temperature, the early strength is higher, its long term affects a low strength of the concrete, where as the concrete cured at lower temperature has higher strength. Its can be seen in the laboratory tests that the increased exposure to higher temperature directly affects the strength of the concrete after it has hardened. Poor surface appearance Increased rate of evaporation leads to drying and stiffening of the surface. Among the cases of flatwork, this can lead to premature finishing of the surface, trapping some amount of water within the mix. The compacter layer (from finishing) causes rise in the water to be trapped below the surface and hence deboning of the surface. There may occur colour differences on the surface due to different rates of hydration and cooling. Plastic Shrinkage Cracking From American Concrete Institute: Journal titled Plastic Shrinkage Cracking and Evaporation Formulae by Paul J. Uno. As discussed widely above, hot weather accelerates evaporation and loss in moisture from the surface. Plastic Shrinkage cracking occurs when the shrinkage stress exceeds tensile strength of the concrete. Plastic Shrinkage cracks formed may be quite deep because concrete has little capacity to resist shrinkage stress. Also the cracks continue to widen and form more and more cracks until the stress is relieved. It is also to be noted that a few times the Plastic Shrinkage Cracks reach to the free edges where unrestrained stress can occur. Thermal cracking From American Concrete Institute: Journal titled  Retempering of Prolonged-Mixed Concrete with Admixtures in Hot Weather by Dan Ravina. Concrete is exposed to thermal cracking when the concrete is initially placed and the interior of the concrete is exposed to heat rising from the settlement of the concrete and the heat of hydration. Rapid changes in the temperature on the surface of the concrete such as hot days followed by cool night leads to formation of temperature gradient. The warmer interior restrains the colder exterior, which wants to contract. If the differential of the temperature is large then thermal cracking may occur. The insulating effect is more in massive thick concrete, and hence they are more at risk towards the thermal cracking effect. Precautions or Rules to be followed for hot weather concretion From Science Direct : Journal titled Water evaporation from freshly placed concrete surfaces in hot weather by G.S. Hasanain, T.A. Khallaf and K. Mahmood. and From Concrete Journal (2001) Properties of Hot Weather Concrete and Countermeasures at Practice. Precautions should be taken to reduce the effects from high temperature against concreting. Use of water reducing, set retarding mixtures can help cutting the effects of high temperature concreting. In the cases where extreme heat conditions are unavoidable, chilled water or ice can be used as part of mixing water. Other methods such as sprinkling and shading the aggregate before mixing can also help lower the temperature of the concrete. Condition where theres low humidity and high winds, windbreaks and sunscreens or mist fogging can be used to avoid plastic shrinkage cracks in the slabs. Many of the following suggestions can be used depending on the atmospheric conditions and requirement type of the concrete to be formed: Concrete mixture designs can include set retarders, water reducers in order to gain lowest cement factor. Modification in the mixtures as appropriate i.e. changes in the composition percentages of retarders, moderate heat hydration cements, and Pozzolanic mixtures can be done to shield against hot weather concretion. Enough manpower can be employed so that as soon as the concrete is delivered, it is quickly placed, finished and cured. Mixing water and cool aggregates can be added to concrete mixture to reduce its initial temperature. Using a concrete consistency can allow rapid placement and consolidation. Sometimes in extreme conditions, we can adjust the time of concrete placement to take advantage of the time of the day when it is cooler i.e. early morning or night placement. Fogging the area above the concrete placement so as to raise the level of relative humidity can help satisfy the demand for moisture from the air. Rate of evaporation can be monitored using a nemograph which charts temperature, relative humidity and wind velocity. Covering of the placed slabs should be done with the damp sand beds rather than polythene sheets if barrier is required. When forms are removed, curing should be done to the newly exposed surfaces of the concrete. It should be noted that aliphatic alcohols are not a substitute for curing compounds and it is advised to not to used them. Aliphatic alcohols are used for initial screeding and finishing operations. Although aliphatic alcohols are compatible with most of the curing compounds, it is a good practise to check their compatibility in case the two products are purchased from different manufacturers. Another cut down can be done at the addition of water while at job site. Addition of water should only be done at the arrival only to adjust the slump. Later additions should be avoided. In no circumstances should the addition of water exceed 2 or 2.5 gallons per cubic yard. Water should never be added to concrete which is older than 1.5 hours. Finishing should be done as soon as the sheen has left the surface, this should be followed by immediate curing. Curing should be continued for 3 days and covering should be done to prevent evaporation or a liquid curing compound should be used. A very useful idea is to add white pigment to the covering liquid curing compound so that it reflects the heat away from the concrete surface. Moistening of sub grades, forms and reinforcement before it is placed. However it should be noted that standing water in such cases should be avoided. Field test cylinder should be protected by shading and preventing evaporation. Field curing boxes with ice may be used to maintain temperature of 60 °F -80 °F for the cylinders. Minimizing the effects of hot weather conditions Controlling the concrete temperature From Concrete Journal (2001) Properties of Hot Weather Concrete and Countermeasures at Practice. AS 1379 states requirement that temperature of the concrete at the time of delivery should be from 5 to 35 °C. In cases of higher ambient temperature, the supplier needs to take precautions to ensure that the concrete temperature is delivered is within the allowable range. There are a number of methods available to control the temperature of the concrete. This includes adjusting the temperature of the ingredients of the concrete mixture. It should be taken into consideration that since the aggregates constitute the bulk of the concrete and have the highest heat capacity, the effect the temperature of the freshly mixed concrete greatly. But the temperature of the aggregates is the most difficult task to control. The temperature of the cement doesnt affect much in this case as it has low specific heat and relatively small amount in the mixture. Liquid nitrogen can be injected into the concrete while mixing to lower the temperature. The latent thermal energy of the gas cools the mixtu re drastically. Although this process is economical only on major projects involving vast amounts of concrete for construction. Admixtures From Science Direct : Journal titled Water evaporation from freshly placed concrete surfaces in hot weather by G.S. Hasanain, T.A. Khallaf and K. Mahmood. Various types of admixtures can help lower the temperature and also reduce the evaporation from the surface. Water reducers can be used to decrease the amount of water required to bring concrete to a workable condition. Set retarders delay the amount of time required for setting of the concrete and hence increase the strength of the material. Although set retarders should be used with caution as rapid dry of surface is occurring at the same time. This can lead to finishing of the surface while below it is still spongy due to the set retarders. Thos can lead to non-uniformity on the surface. Cement type From Concrete Journal (2001) Properties of Hot Weather Concrete and Countermeasures at Practice. There can also occur additional benefits while choosing the type of cement. For example using slower hydration cements such as type LH with lower heat development rate can give extra time for placing and finishing. This also reduces concrete temperature and risk of thermal cracking upon cooling of the concrete. Cement content From Concrete Journal (2001) Properties of Hot Weather Concrete and Countermeasures at Practice. The temperature increase due to hydration of cement in a given concrete is directly proportional to its cement content. Therefore we should choose cement content depending upon our requirement of strength and durability. Conclusion Since hot weather concreting involves various challenges to be faced by the project supervisor as well as the workers. Proper pre-planning and organisation of the project can lead to good formation of concrete with good durability and strength. Successful placing and finishing producing high quality concrete can be done at 35 °C. A must use of nemograph should be done to monitor the rate of evaporation so that appropriate resources and measure could be taken depending on the rate of evaporation. No doubt Hot weather poses great difficulties for concreting but development of new technologies, techniques and compounds can further reduce the adverse effects.

Friday, October 25, 2019

santa clause :: essays research papers

Christmas, few people stop to think how it originated. Started as a pagan holiday during the time of Romans, it developed in to a Christian celebration dedicated for Christ. People in different age groups, both kids and adults, enjoy the season of Christmas. Christmas has been very big and an inspiring holiday for many families around the world for many centuries. Packed with busy shoppers, jingle bells, colorful lights and Santa Claus, Christmas is thought by many people to be â€Å"the most wonderful time of the year†. Winter, snow, Christmas tree, decorations and Santa Claus are very important things which makes us think that it is the most beautiful day of all the year. Everybody waits for Christmas, because that day has varies meaning for different people. But for kids, rather than shoppers, colorful lights, Santa Claus is their main reason why they count the days till Christmas eve. Even though one might say that Santa is just a big lie, Santa Claus brings a whole new m eaning to the season of Christmas. Although almost everyone has already figured out that Santa Claus is a big myth, kids, who are younger than 12 or 13 years, should have the right to be fascinated, to speculated, and to use Santa Claus as a possible role model.   Ã‚  Ã‚  Ã‚  Ã‚  Unlike adults most of the kids wait for this season of the year hoping that they might able to get a glance at Santa Claus and his best friends, reindeers. Santa Claus is one of the most important imaginary figures on this earth, who has touched the hearts and souls of many children, is Saint Nicholas. It is said that he placed gold coins in the socks of three poor sisters so that they would have a dowry and not be sold into prostitution. St. Nick, better known as Santa Claus, is notorious for bringing gifts to children that are in need. Known for having a huge belly and a gigantic heart, Santa Claus brings hope to kids who are hopeless and smiles to those who have lost theirs. While snuggled in their bed, desperately trying to catch a wink of sleep, children around the world await the arrival of Santa Claus. Dressed in red and with a jolly old smile, he manages to fulfill the dreams of kids throughout millions of miles.   Ã‚  Ã‚  Ã‚  Ã‚  Even though one might say that, from the

Thursday, October 24, 2019

Effectiveness and Efficiency of HR Essay

Introduction: Modern day management of an enterprise is dependent on optimal utilization of scarce resources. Of all the resources namely Man, Machine, Material, Money and Manager the most important resource is man and therefore modern day enterprises take special care of their manpower. Human beings are sensitive and emotional therefore need special handling. A good leader of men understands the human psychology and works in accordance with the capability of his people. What started, as a much-despised activity of managing the relationship between businesses and labor unions has now become an essential part of any successful organization. In my opinion assessing and measuring the effectiveness and efficiency of HR programs is truly an important challenge for HR professionals History: The history of Human Resource Management (HRM) can be traced back to the early 1900s. Galbraith and Nathanson developed a model for the human resource management function that divided the human resource management function into four basic sub functions. Subsequent review of the human resource management function divided the function into seven parts. The Human Resource Management function has evolved significantly since the early 1900. The need to deal with labor unions and the human relations movement has increased the need for competent human resource professionals. Functions of Human Resources Management:Human Resource Management focuses on securing, maintaining, and utilizing an effective work force. It involves a various activities, such as assessing human resource forecasts for the organization, screening of prospective employees, recruitment process, assessing training needs of the employees, developing a proper of compensation systems, and define policies in accordance with local law and needs. Importance of effective Human Resource Management Planning:1.HR managers have the challenge to align the operational needs of managers with the mission and organizational goals of the business. 2.HR managers must communicate effectively with operational level managers to influence, analyze and supply expected staff needs. 3.HR managers must consider the expected future environment and internal and external factors affecting human resource needs when planning future personnel requirements. Human resource managers must establish priorities for staffing needs. 4.HR managers must balance the requirements of line managers against the organizational goals to ensure staffing growth is consistent with the overall organizational objectives. 5.HR managers must gaining line management support for it’s programs and develop a good working relationship with line managers. Line managers must understand the human resource managers’ strategy and the value human resource management adds to an organization. 6.HRM policies and practices may influence the recruitment process. Effective recruiting is essential to an organizations financial future. 7.HR managers must ensure that all the personnel actions taken by an organization are performed within the law. HR policies of the organization must comply with various disabilities and civil right8.HR must develop training needs of the workers carry out unbiased performance appraisal based on substantive performance issues. 9.Managers should make sure employees understand what is expected of them and the requirements of their job. Conclusions:Human resource management contributes to an organization success by hiring effective employees, assessing training programs and effectively planning the human resource needs of the organization. By hiring effective employees HR managers improve the performance of the company. The value of the Human Resource management is immense and cannot be expressed solely in monetary value. HRM has moved from being an auxiliary function to that of adding to the organization profits by managing its most important asset: people. References: Mathis, R. L., & Jackson, J. H. (2003), Human Resource Management (11th edition), Thompson/Southwestern.

Wednesday, October 23, 2019

The Fashion Channel Case

Introduction The Fashion Channel is losing highly valued viewers to competitors, causing a projected decrease in advertising revenue. TFH needs a plan to improve its ratings and increase its advertising revenue. We recommend that TFH implement scenario three and target the Fashion's and Shoppers/Planners. As we will show, this dual targeting plan has the highest income potential by bringing in the younger, highly valued viewers needed to increase advertising revenue. Analysis We recommend the third scenario of targeting both the Fashion's and theShoppers/Planners because it offers the highest ad revenue potential (see Appendix 1). Even though this plan has the highest total expenses, it results in the highest net income and margin potential (see Appendix 1). If TFH implemented scenario two and targeted only the Fashion's, the CPM would go up drastically. However, Fashion's only represent 15% of households and the average number of viewers would go down (see Appendix 2). On the other hand, if TFH targets both Fashion's and Shoppers/Planners the CPM and the average number of viewers will increase, exulting in higher revenues (see Appendix 2).The first scenario is not a good option because it increases advertising revenues only a small amount. Implementation The implementation plan involves 3 major steps. The first step is to research the two segments and find out what kind of programming will attract and retain both segments. The second step would be to invest in the new programming. The third step is to begin an advertising, promotions, and public relations campaign targeting the two segments. Risks The implementation of this plan has some risks that need to be mitigated.The three ajar risks are: 1) the plan only attracts Fashion's 2) the plan only attracts Shoppers/Planners 3) the plan alienates TFTP current customers. If the plan only attracts the Fashion's, then revenue will not be as high as expected, as shown in Appendix 1 under scenario 2. However, the exp enses would be much lower and income would still be much higher than in 2006. If the plan only attracts the Shoppers/Planners, then CPM would go down causing advertising revenue to decrease (see Appendix 3). This can be mitigated by focusing more on Fashion's than Shoppers/Planners while still trying to attract both. The Fashion Channel Case Starting in 1996 TFH (the fashion channel) had a great success because of a big audience and no competitors in the business. Noticing the great success competitors such as CNN and lifetime started to also have fashion-based programmer. Since viewers now having a choice to decide which channel they want to watch the viewer numbers of TFH starter to decrease. A reason for this is shown by an alpha research which pointed out that both CNN and lifetime got a better feedback in customers satisfaction in consumer interest as well as in awareness and also perceived value.Having their viewer numbers decreasing, TFH has to pay even more attention on their two main revenue streams: cable affiliate fees and advertising! Therefore they wanted to know who their audience is to can better react to them. They reached this with help of a detailed demographic breakdown which leaded to the result, that 61% of their viewers are female and 33% being aged 18-34 which is less then 45% being aged 35-54, but the younger group is stronger in this business Additional to this they did a SFA associated survey which divided the audience into 4 groups:Factionists: highly engaged in fashion with being 15% of all viewers, 61% being female and 50% being aged 18-34; Planners and Shoppers: participants in fashion on a regular basis with being 35% of all viewers, 54% being female and 25% being aged 18-34; Sustainability: participants in fashion for specific needs with being 30% of all viewers, 50% being female and 30% being aged 18-34. Also they have 45% with children in the household; Basics: not interested in fashion with being 20% of all viewers and 45% being female. 2) Which research method was most helpful to you in developing and evaluating the segmentation options?As mentioned before, there are four groups resulting from the SFA associated research. Combines with the results from the demographic breakdown we think it is really helpful for ETC. Indeed, with these researches they have the opp ortunity to realize who their audience is and so they can work on getting a new audience, probably within the other groups. They also understand who is the most powerful group in their business so that they can work on reaching their needs and with these information it was possible to work out the segmentation options. 3) What are the segmentation options?Broad-based marketing: The goal is to develop a multi-segment strategy with a strong focus on â€Å"Factionists† and the â€Å"Planners&shoppers† and also have a focus on women aged between 18 and 34 since this is the most powerful group – as mentioned before. â€Å"Fashions† segmentation: In this segmentation the focus is strong only on â€Å"Factionists†. The plan is to spend $ 15 million on programming. It is a single segment concentration. â€Å"Factionists† plus â€Å"Planners & shoppers† segmentation: This one is a product specialized segmentation with focus on both â€Å"Fact ionists† and â€Å"Shoppers & Planners†.TFH has to spend $ 20 million on programming in this case. 4) What is the project financial impact of each of the option? Scenario number 3 has the best financial result: against an increment of $20. 000. 000 in fixed costs and an increment of $4. 151. 347 in variable costs, the increment of revenue by Ad sales increases by $138. 378. 240 and the company can have the maximum net income ($168. 867. 232) and also the maximum margin (39%). Scenario number 1, instead, is the worst one: The Fashion Channel doesn't have extra fixed cost but also their income are the lowest one ($249. 080. 832) that is $96. 864. 68 lower than in scenario 3. In this case, the firm can match the same result that reached in 2006. Scenario 2 is a little worst than scenario 3: they have a little few fixed cost ($70. 000. 000) as they gain less revenue by Ad sales ($322. 882. 560) and also the net income and the margin are not performing as in scenario 3. 5) C ompare the segmentation options. What are the Pros & Cons (Strengths & Weaknesses) of each option? 1 . Broad Appeal (Broad multi-segment approach) – Scenario 1 Cross segment of Factionists, Planners & Shoppers, and Sustainability Woman aged 18 to 34 in all of the clusters 2.Factionists – Scenario 2 Alternative to a broad, multi-segment approach – focus on single segment (Factionists) 0 aggressive approach. Strong in the highly valued 18-34 female demographic. 3. The Factionists and the Shoppers/Planners – Scenario 3 Dual targeting of two segments (Factionists and Shoppers/Planners). 6) What is your recommendation? After the analysis of costs, revenues and net income and the review of advantages and disadvantages of the three options, according to us the best solution is the scenario 3: the â€Å"Fashions† plus â€Å"Planners/Shoppers† segmentation.We understand that the risk involved with this scenario is very high. TFH will lose some of the ir most loyal consumers by re-positioning the channel towards factionists and the planners/shoppers. Furthermore, Exhibit 5 show us that this scenario also requires more programming and operational expenses. On the other hand, â€Å"Factionists† has superior interest in fashion and â€Å"Planners & Shoppers† has the largest cluster size, so it is a good choice to combine them. Indeed â€Å"Planners & Shoppers† will improve he rating in order to attract more ad buyers and at the same time â€Å"Factionists† will enhance the CPM to gain more ad revenue.Moreover, from the Exhibits 4 and 5 we can observe that scenario 3 gives the more revenue that the others and it provides more net income and a better margin than the other two options. To conclude, the benefits truly do seem to outweigh the risks in this scenario and we recommend that targeting at two valued groups â€Å"Factionists† and â€Å"Planners & shoppers† is the best solution to this p roblem. It will create more revenues (above all from advertising), aka TFH get back market shares quickly and maintain Tiff's leading status and core viewer loyalty.Obviously, The Fashion Channel will also implement this new marketing plan. One of the more difficult challenges for TFH is trying to keep their older loyal consumers while attracting the new factionists and planners/shoppers (18-34 female audience), otherwise they could certainly lose more than they gain. In order to achieve this aim, TFH should analyze the loyal consumers' favorite programs and make sure to keep these programs when they begin their new marketing plan.Moreover, The Fashion Channel should look at Lifetime and their Fashion Today program to gain a better understanding of how they market to their 18-34 year-old female audience, so they will be in a very advantageous position to capture a large share of the market. Furthermore, TFH must continually find ways to improve consumer interest, awareness, and perc eived value. Lastly, TFH must be aware of its competition and be ready to differentiate and re-position its programs in order to earn the best TV ratings and capture the most market share. The Fashion Channel Case Introduction The Fashion Channel is losing highly valued viewers to competitors, causing a projected decrease in advertising revenue. TFH needs a plan to improve its ratings and increase its advertising revenue. We recommend that TFH implement scenario three and target the Fashion's and Shoppers/Planners. As we will show, this dual targeting plan has the highest income potential by bringing in the younger, highly valued viewers needed to increase advertising revenue. Analysis We recommend the third scenario of targeting both the Fashion's and theShoppers/Planners because it offers the highest ad revenue potential (see Appendix 1). Even though this plan has the highest total expenses, it results in the highest net income and margin potential (see Appendix 1). If TFH implemented scenario two and targeted only the Fashion's, the CPM would go up drastically. However, Fashion's only represent 15% of households and the average number of viewers would go down (see Appendix 2). On the other hand, if TFH targets both Fashion's and Shoppers/Planners the CPM and the average number of viewers will increase, exulting in higher revenues (see Appendix 2).The first scenario is not a good option because it increases advertising revenues only a small amount. Implementation The implementation plan involves 3 major steps. The first step is to research the two segments and find out what kind of programming will attract and retain both segments. The second step would be to invest in the new programming. The third step is to begin an advertising, promotions, and public relations campaign targeting the two segments. Risks The implementation of this plan has some risks that need to be mitigated.The three ajar risks are: 1) the plan only attracts Fashion's 2) the plan only attracts Shoppers/Planners 3) the plan alienates TFTP current customers. If the plan only attracts the Fashion's, then revenue will not be as high as expected, as shown in Appendix 1 under scenario 2. However, the exp enses would be much lower and income would still be much higher than in 2006. If the plan only attracts the Shoppers/Planners, then CPM would go down causing advertising revenue to decrease (see Appendix 3). This can be mitigated by focusing more on Fashion's than Shoppers/Planners while still trying to attract both.